Important note: The term "userId" has now been replaced with"visitorId"
By default, Insert anonymizes all user information. Insert creates a unique device identifier for tracking purposes, but this identifier is not based on personal information. Customers sometimes find it useful to correlate the unique identifier created by Insert to a unique identifiers that they possess (or a hashed user identifier that can be correlated to the actual user identifier). Example use cases:
- Attribute survey feedback to a specific user
- Understand what users are redeeming campaign offers
- Enable Insert to retrieve additional user information to be used for segmentation purposes from a customer system
To correlate IDs in Insert, you should set the Visitor Id attribute.
In addition, you can specify that a visitor belongs to a company/organization by setting the Account Id attribute.
In order to set a visitor ID or account ID, please refer to the Insert SDK integration instructions on the insert console.